SilverPush -- a tracking software that can monitor people's television use by embedding "audio beacons" in TV ads -- has been incorporated into at least a dozen apps offered on … Read the whole story
A federal judge has tentatively approved Yahoo's settlement of a lawsuit accusing it of violating a California privacy law by scanning email messages for … Read the whole story
A reader of this column invited me as his guest to a digital conference for local publishers two weeks ago in New York, hosted … Read the whole story
The challenge going forward for the FTC, advocacy groups, advertisers and publishers is to manage and evolve guidelines without choking innovation in the market. … Read the whole story
Programmatic video platform Altitude Digital announced Thursday that it's partnering with DoubleVerify to combat ad fraud. Read the whole story