As of this week, the mobile carrier is throttling video on all "unlimited" data plans. Read the whole story
Although subscription video-on-demand platforms are poised to grow into a $108.6 billion business in nine years, according to one estimate, many new platforms will … Read the whole story
With apps dominating people's digital lives, it should be good times for developers and their publishing partners. While that may be true for established … Read the whole story
A federal appellate court has upheld an injunction that prevents tech company VidAngel from operating a supposedly "family friendly" streaming video service. Read the whole story
Aiming to gain a better understanding of audio ads and their impact, Pandora conducted a test with Nielsen Entertainment and found that shorter ads, … Read the whole story
Acknowledging consumers' demand for streaming audio and the advertising opportunity it presents, Adobe Advertising Cloud said it will expand its cross-channel ad capabilities by … Read the whole story
Digital audience exchange OpenX this morning announced it is rolling out a mobile SDK enabling app publishers to monetize their audiences via its programmatic … Read the whole story
About 57% of search traffic now comes from mobile devices -- mostly smartphones and tablets -- as consumers look for quick answers and an … Read the whole story
The Interactive Advertising Bureau (IAB) named digital marketing veteran John Frelinghuysen the trade group's newest publisher-in-residence. Most recently, Frelinghuysen served as executive vice president … Read the whole story
Nintendo tracked 2M digital engagements on Wednesday (8/23), climbing to the #6 spot of the leaderboard thanks primarily to new YouTube viewership, which drove … Read the whole story