Mobile Insider
by Gavin O'Malley, Staff Writer
While far more significant matters go unattended at home and abroad, our whiner-in-chief is now bashing American tech companies by name. Yes, from his bully pulpit on Twitter, the "real" … Read the whole story
by Steve McClellan
Mediabrands described the arrangement as its largest analytics and data integration alliance to date, with 14 markets impacted across the globe. The firm's key … Read the whole story
by The Editor
MediaPost is seeking nominations for MEDIA magazine's annual 'Agency of the Year' Awards. If you would like to nominate any agencies/agents in the following … Read the whole story
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by Wendy Davis
Zombie Go Boom "expressly agreed that YouTube would be under no obligation to show ads on any of their videos," YouTube says in new … Read the whole story
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by Gavin O'Malley
To encourage more tweeting, Twitter is finally budging on its long-held 140-character limit. Rather than a sweeping change, the social giant plans to test … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
The marketplace for premium programmatic advertising is expanding with Time Inc.'s decision to join Dentsu Aegis Network's Publisher Addressable Marketplace. That gives advertisers scalable … Read the whole story
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by Wendy Davis
Contact lens retailer National Vision will pay $7 million to settle antitrust allegations centered on search ad campaigns, court papers reveal. Read the whole story
COMMENTARY
by John R. Osborn, Op-Ed Contributor
The rapid expansion of single provider and skinny bundle SVOD (streaming video-on-demand) services has unearthed an important question: Does disabling fast-forwarding hurt or help … Read the whole story
COMMENTARY
by Chris Peterson
, Op-Ed Contributor
OTT (over-the-top content) is racing ahead in relevance and frequency, and there's no signs of it slowing down anytime soon, which might be to … Read the whole story
by Steve McClellan
Greg Stern, founding partner of BSSP, has been named chairman of the board of the 4As, effective October 1. He succeeds Bill Koenigsberg who … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Philips doesn't just listen to social trends -- it has a command centre dedicated to acting on them. Read the whole story