PolicyBlog
by Wendy Davis, Staff Writer
In what's being hailed as a first, a company that sold fake followers and endorsements to celebrities and would-be influencers has settled allegations that it violated New York state laws … Read the whole story
by Alex Weprin
CBS has the TV rights to this year's game and will make it free to stream on its websites, connected TV and mobile apps. … Read the whole story
by Wendy Davis
The Association of National Advertisers suffered a phishing attack last year that may have resulted in the theft of employee data, including names and … Read the whole story
by Alex Weprin
A viewer watching a show hits pause and a silent, static ad appears on the screen with relevant messaging. Charmin would present an image … Read the whole story
by Gavin O'Malley
Mobile ad revenue made up 93% of Facebook's total ad revenue in Q4 -- up from about 89% in Q4 2017. On average, daily … Read the whole story
by Wayne Friedman
Some 36 brands have released 108 pieces of Super Bowl ad creative that totaled 110 million online views -- with over 60.4 million of … Read the whole story
by Alex Weprin
Vice is approaching Teads as a partner that can help the company monetize worldwide, not just its U.S. base. Teads wants to get as … Read the whole story
by Laurie Sullivan
eBay President and CEO Devin Wenig pointed to changes in the company's ad strategy intended to increase revenue after it witnessed slower growth from … Read the whole story
by P.J. Bednarski
They also say that by 2024, merged company will have 7,500 more customer care professionals than stand-alone companies would have. Read the whole story
by Laurie Sullivan
Google+ will shut down along with all data that goes along with the posts -- including third-party data, such as comments on publisher sites … Read the whole story
COMMENTARY
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Disinformation, trolls and automated bots proliferate on Twitter, but it's amazing how many journalists betray their personal biases about events and people in the … Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Baby boomers are more likely to share personal data and millennials are less likely to do so, a study by Visual Objects finds. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Bing traffic should benefit as Verizon's Yahoo begins sourcing all its search ad traffic from Bing Ads. Microsoft announced Wednesday that its search ad … Read the whole story