The equity research team at BMO Capital Markets is maintaining ratings for the major ad agencies and media and information companies it tracks, but … Read the whole story

The rapid shift in communication triggered by the COVID-19 crisis made the deal a no-brainer, according to Tami Erwin, CEO of Verizon Business. Read the whole story

NBCU has indicated that its advertiser launch base is stable despite the pandemic's effects. But building on the advertiser base in the months ahead … Read the whole story

A couple of months into the U.S. COVID-19 pandemic, consumers, advertisers and media outlets are adjusting to new norms, and as far as the … Read the whole story

Nielsen says heavy sports viewers still watch lots of sports programming -- with 10% of their Sunday viewing on sports content. Although heavy sports … Read the whole story

The move is part of a much larger effort to slow the spread of false COVID-19 reports. Messages will direct users to more accurate … Read the whole story

TV is playing various roles for households in lockdown, from entertainer to informer to commercial break and babysitter. Read the whole story

Viewing impressions of local TV newscasts in March among viewers 18-34 increased 162% vs. March 2019 in the top 25 Nielsen markets, according to … Read the whole story

Several search agencies have begun to see an increase in ecommerce -- some more than others. Read the whole story

A group of Android users have lost another round in a privacy battle with Google over alleged location tracking. Read the whole story

The question that would appear to override all others about the current pandemic is this one: When will it end? Read the whole story