PolicyBlog
IAB calls for "collective development of technical standards and operating practices" by browser and operating system developers. Read the whole story
Further, Facebook expects its Q4 ad revenue growth rate to exceed Q3's. Read the whole story
Recognizing the economic bifurcation in the U.S., Netflix kept its Basic plan at $8.99 per month, and saved the biggest hike for its Premium … Read the whole story
Connected TV set-top-box devices continue to command the largest share of all worldwide streaming viewing, but internal, onscreen smart TV platforms are gaining. In … Read the whole story
Following what could be the most uncertain and protracted network upfront ad sales season, Media Dynamics has released official estimates for the 2020-21 season, … Read the whole story
NBCU has completed its upfront, with "strong volume commitments and higher pricing." Read the whole story
With the exception of Fox News Channel, ad sales for major cable news networks plummeted. And while overall cable news network ad revenues rose, … Read the whole story
Alphabet, Google's parent company, on Thursday released third-quarter financial results. The numbers show business is excellent. Read the whole story
Newly proposed California privacy regulations that aim to make it relatively easy for consumers to opt out of the sale of their data would … Read the whole story
Suzy, a research firm that works with companies including Microsoft, American Express, and Kraft Heinz, has unveiled a qualitative platform for video-based consumer interviews. Read the whole story
And within GroupM, programmatic arm Xaxis was up double digits in Q3 versus the same period a year ago, compared to a 30% plunge … Read the whole story
COMMENTARYIn the brave new world of subscription streaming, some shows make it and some shows do not. Read the whole story
- COMMENTARY
Could television win as companies save money on real estate, but must spend more on customer acquisition and advertising? Read the whole story
Berlin SEM President Patrick Berlinquette ran ads to test the spread of misinformation in July and October. The loophole still exists now, with less … Read the whole story
COMMENTARYApple controls the default browser on iOS, so expanding into search might seem a natural fit for the company -- but it's not as … Read the whole story
With the COVID-19 pandemic remaining the No. 1 issue influencing American voters, Democratic challenger Joe Biden continues to lead the incumbent heading into next … Read the whole story
Although WWE's live events remain curtailed, revenue from its TV shows and streaming businesses continues to be higher, due to more content license program … Read the whole story
- COMMENTARY
Datacasting on the ATSC 3.0 standard can flow more easily though all sorts of building material. Plus, it can reach more customers simultaneously and … Read the whole story
