Video Insider
Disney+ U.S. revenues are projected to hit $4.2 billion by 2022. Overall U.S. OTT revenues are estimated to grow 30% and 19% in 2021, 2022, forecasts eMarketer. Read the whole story
The FTC on Monday launched an investigation into "dangerously opaque" online pratices by demanding detailed information from Facebook, Amazon, Twitter, YouTube and others about … Read the whole story
The average number of services used rose by two between April and October alone, and the churn rate for SVODs declined by eight percentage … Read the whole story
McKee had been acting chief revenue officer since January 2020. Read the whole story
A survey by the Trustworthy Accountability Group and Brand Safety Institute finds one in three web users think companies shouldn't advertise near stories about … Read the whole story
The digital rights group Center for Democracy & Technology isn't facing an imminent or concrete injury as a result of President Trump's social media … Read the whole story
Netflix's airing of "The Office," which had been the most-watched TV show on the subscription video-on-demand service, is finally coming to NBCU's "Peacock" in … Read the whole story
The Sept. 1-Dec. 14 period had 166,677 airings of TV ads and promos, 33.5 billion impressions and national TV media value of $471.2 million, … Read the whole story
COMMENTARYSheri Bachstein, global head of IBM Watson Advertising and The Weather Company, believes 2021 will see more advanced technologies such as AI and AR … Read the whole story
- COMMENTARY
Protecting your budget is a matter of helping executives see the value and cost-effectiveness of marketing. Read the whole story
With 58% of people open to watching digital content made by creators of any age, YouTube saw a growing number of boomer-age creators surface, … Read the whole story
Previously Smith served as head of global marketing intelligence at Electronic Arts (EA) which is an m/Six client. She is credited with creating EA's … Read the whole story
- COMMENTARY
On Jan. 20, you have an opportunity to put an end to the former president's use of your powerful media megaphone. Read the whole story
Most consumers will drop a company that lacks digital capabilities, Moxtra reports. Read the whole story
