by Wayne Friedman
The companies claim the deal will result in the largest Spanish-language media company in the world. Read the whole story
by Karlene Lukovitz
Collectively, the settlements span "tens of thousands" of child-directed gaming apps and implement "holistic protections" against personal data collection and behaviorally targeted ads for … Read the whole story
by Karlene Lukovitz
BofA Securities media analyst Jessica Reif Ehrlich raised her rating on iHeart to "buy" from "underperform," forecasting that radio and other advertising will "come … Read the whole story
by Wendy Davis
"These draft settlement documents, replete with proposed revisions, reflect Facebook's confidential commercial information," the company writes in papers filed late last week with the … Read the whole story
by Laurie Sullivan
Consumers remain concerned about where they see ads, especially for brands they love and admire. Affluent adults and those in senior-level management positions are … Read the whole story
by Wendy Davis
"The very concept of state regulation of data use is problematic," the free-market group TechFreedom writes. "Unless states apply the same rules to data … Read the whole story
by Tanya Gazdik
P&G will collaborate with MLS "to bring even more accessibility and inclusion to the sport for everyone," P&G's Marc Pritchard tells "Marketing Daily." Read the whole story
by Laurie Sullivan
Google is discontinuing its mobile shopping app in favor of desktop -- an interesting spin, as it has been very vocal about being supportive … Read the whole story
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by Larissa Faw
CPB is appointing Marianne Malina as Global CEO replacing Erik Sollenberg - former Global CEO who moved back to Sweden, where he's from, due … Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Almost all expect their spending on email, text and push to increase in 2021, MessageGears reports. Read the whole story
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by Ray Schultz
The new tool measures newly acquired leads and re-opt-ins through a firm's email or order-tracking systems and begins capturing the user's journey when a … Read the whole story
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by Wayne Friedman
Total U.S. pay TV subscriber homes dropped 7.3% in Q4 2020 -- the fifth in a series of consecutive 7% quarterly declines. Read the whole story
by Laurie Sullivan
Add Vivaldi to the browser companies that refuse to support Google's FLoC, a suite of technologies to target ads on the web. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Privacy web browser Brave and search engine DuckDuckGo recently announced plans to disable Google's Federated Learning of Cohorts (FLoC) tracking method. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Local SEO Guide, an SEO agency, was never located in Kansas, but Google My Business believes the Pleasanton, CA company has been located in … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
That streaming trend is surely a big part of the possible motivation for marketers to move. Read the whole story