Core, non-political advertising is expected to grow 5.4% this year, partly reversing a 23% decline in 2020. BIA says local TV-owned digital advertising will … Read the whole story

Tensions between Comcast and Disney over Disney's international streaming strategy have led to Comcast suspending its funding of Hulu, the streaming service co-owned by … Read the whole story

Starz streamer StarzPlay has been in Latin America since 2019. Disney chose to position Star+ as a standalone streamer in Latin America, rather than … Read the whole story

At-home streaming of new theatrically intended business will keep some films from reaching a full exclusive revenue level in cinemas. Read the whole story

The White House Wednesday rescinded executive orders issued by former President Donald Trump that aimed to ban Chinese-owned apps TikTok and WeChat from operating … Read the whole story

After more than a decade as Facebook's chief face on Madison Avenue, Carolyn Everson is leaving the company. Everson, who has been with Facebook … Read the whole story

The outlook for U.S. ad spending has improved considerably for this year, as have estimates for 2020, which included a recession attributed to the … Read the whole story

Nielsen will work with the MRC to analyze what impact "zero-tuning households" may have had on reported viewing estimates. Read the whole story

Technical glitches caused a month's delay in the launch. Read the whole story

Instagram probably hasn't done enough to explain why it removes content, why some information is recommended, and how it works more broadly, said Instagram … Read the whole story

Six of the top 10 shows by spend were sports-related, and sports-related shows accounted for over 25% of auto spend for the month. Read the whole story

TVSquared will provide attribution for Tegna's 64 stations in 51 markets, and also for the 125-plus networks sold by Premion, Tegna's OTT advertising arm. Read the whole story

"Frontier knew that its subscribers were using its high-speed network to illegally download and distribute plaintiffs' sound recordings," UMG Recordings, Capitol Records, Sony Music … Read the whole story

The company is starting a "Pricing Intelligence Suite" showing comparison of advertising CPMs for linear and digital media. Read the whole story

After successfully navigating the worst economic recession to impact the U.S. cinema ad industry, Cliff Marks is retiring as president of National CineMedia (NCM), … Read the whole story

Google is the world's most meaningful brand, according to findings of the 2021 edition of Havas' "Meaningful Brands" report, a once-every-other-year study measuring what … Read the whole story