Eight television players, including cable operators Comcast, Charter and Altice USA, satellite operators Dish and DirecTV, and smart-TV maker Vizio, have formed the latest … Read the whole story

The network is also reportedly suggesting that prime ad positions within the Super Bowl LVI broadcast may be contingent on also buying time in … Read the whole story

Fox Corp. has now finished its upfront deals at "unprecedented" business revenue levels, with 20% gains in cost-per-thousand viewer pricing for its linear TV … Read the whole story

The sports and culture blog Barstool Sports has defeated a privacy lawsuit brought by Somerville, Massachusetts Mayor Joseph Curtatone, who sued the company after … Read the whole story

The watchdog Irish Council for Civil Liberties alleges in a complaint filed in Germany that the IAB Tech Lab's standards relating to real-time bidding … Read the whole story

Amazon is allegedly blocking Google's tests with its Federated Learning of Cohorts (FLoC) from gathering data on its properties including Amazon.com, WholeFoods.com and Zappos.com, … Read the whole story

"Vault by CNN: Moments That Changed Us" will include key moments in CNN's history as a news channel. The effort will begin in late … Read the whole story

Many legacy companies need to keep their traditional lines of distribution intact to fund future streaming investments. Investors are looking to determine future value … Read the whole story

Changes in consumer behavior and attitude will drive shifts in media buying, from location-based targeting and search to out-of-home electronic billboards and fueling stations. Read the whole story

The Coalition for Innovative Media Measurement, a division of the Advertising Research Foundation, this morning said it is launching new research to "better understand … Read the whole story

Facebook on Wednesday announced the rollout of what it described as a "small test" of in-headset ads for its Oculus mobile app. The ads, … Read the whole story

Affinity Answers became the first data provider to go through Neutronian's verification process that certifies no cookies were used when creating the audience segments. Read the whole story

After a dormant year, the travel industry predicts domestic travel to bounce back in the third quarter to pre-pandemic levels. For marketers , digital-out … Read the whole story

A judge has dismissed a lawsuit by rapper and entrepreneur Ice Cube against financial services company Robinhood over its use of his image and … Read the whole story

Publicis Media's Spark Foundry unit is expanding its capabilities in commerce media and marketing, and has tapped a commerce all star to lead it. … Read the whole story

The acquisition will accelerate the company's pace of innovation and give customers "a greater edge in the hyper-competitive world of 'Near Me' Marketing," says … Read the whole story