Mobile Insider
by Joe Mandese
While mobile may be the new TV "interface," as this week's column illustrates, interoperability issues persist. Read the whole story
by Joe Mandese
Publicis Media's Starcom London team is claiming to be the "first U.K. agency to develop and implement an automated media booking bot." Read the whole story
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by Karlene Lukovitz
CTV accounts for 29% of all video impressions served in North America, edging out desktop, at 28%. CTV also has the lowest fraud/SIVT rate … Read the whole story
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by Karlene Lukovitz
Viamedia ad-tech division QTT says it can now expand digital-first advertisers' access to local linear TV inventory from two minutes per hour to 15 … Read the whole story
by Wendy Davis
Former President Donald Trump has sued Facebook, YouTube and Twitter for allegedly violating the First Amendment by suspending his account after the January 6 … Read the whole story
by Wendy Davis
Attorneys general from 36 states and the District of Columbia have brought a new antitrust lawsuit against Google over its app store policies. Read the whole story
by Wendy Davis
Republicans on the House Judiciary Committee want to require judges to handle antitrust lawsuits against tech companies quickly, and allow the cases to be … Read the whole story
by Ray Schultz
Click-to-opens hit 10.4% in the U.S. in December, compared with 9.1% in January. Read the whole story
by Ray Schultz
But most consumers will opt out if they receive too many messages from a brand, Simple Texting reports. Read the whole story
by Wayne Friedman
Three Disney+ TV series/movies have gained the most impressions: "Luca," "Loki" and "The Mysterious Benedict Society." Read the whole story
by Tanya Gazdik
The creation of the position illustrates Ford's commitment to "staying ahead in protecting and employing customer and company data," company says. Read the whole story
by Laurie Sullivan
"Being able to build a brand from scratch is truly every marketer's dream," Eastman said. "It's a unique opportunity to be with a company … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Ranking always has been Google's secret, but Gary Illyes, Google webmaster trends analyst, sheds some light on how the search engine approaches it. Read the whole story
COMMENTARY
by Robert Passikoff, Op-Ed Contributor
To be a real brand you need meaning, differentiation, and the ability to emotionally engage consumers. Read the whole story
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by Richard Whitman, Columnist
The agency, Performance Art, will be led CEO Andrea Cook who was previously CEO at FCB/SIX, the Toronto-based marketing agency within the FCB agency … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Looking at a granular level, analysts make big estimations on streaming data. But it's perhaps more important what publicly traded media companies disclose. Read the whole story