Exactly how bad was the 2020 global ad recession for key ad category growth? According to Dentsu's revised ad outlook, it various by category, … Read the whole story

Netflix's streaming rights for UFEG animated films will cover a 10-month window following the four-month Peacock window after UFEG films are in theaters for … Read the whole story

Fox News Channel may have the biggest average audience, as well as gross revenues of the cable news networks, but when it comes to … Read the whole story

Florida officials will ask a federal appellate court to lift a block on a state law that imposes sweeping restrictions on social media companies' … Read the whole story

Microsoft is extending its use of Xandr's sell-side Monetize platform, increasing the marketing spend it runs through Xandr's Invest DSP, and extending the Microsoft … Read the whole story

Helping to market streaming services TV-movie content with Emmy award recognition -- streaming, traditional and otherwise -- Netflix posted the best results when it … Read the whole story

At GroupM Katherin Strieder was Chief Product Officer, Data & Technology. She reports to MiQ Global Chief Strategy Officer Paul Silver. Read the whole story

With Google now supporting BIMI within all Gmail inboxes, BIMI is now available in 2 billion inboxes. Read the whole story

The company teamed up with Borax Creative Filmmaking for campaign describing its mission while using notable people in the disabled community. Read the whole story

This is why marketers may need to rethink the way they target ads as inflation continues to rise. Read the whole story

Consumers also demand free shipping, and most will buy more if a brand provides it, Ware2Go reports. Read the whole story

I have a prediction to make about Fox Weather: It's going to be hot. And by that, I mean stone cold. Read the whole story