Social Media Insider
Meta will be adding new information to its Ad Library on ad-targeting choices for social-issue, electoral, and political ads. Read the whole story
Signaling a wider macro-view of a possible slowdown in advertising, traditional TV-based media companies' stock prices declined sharply after Snap said on Tuesday it … Read the whole story
Google Marketing Live highlights also include the rollout of YouTube Short Ads, adding 3D and augmented reality to shopping ads in search, and signups … Read the whole story
Study also underlines the benefits of bundling services, content to increase engagement, retention. Read the whole story
"Google cannot allow its online advertising-focused digital infrastructure to be weaponized against women," lawmakers say in a letter sent Tuesday to CEO Sundar Pichai. Read the whole story
A federal appeals court has blocked the bulk of a Florida law that sweepingly restricts large social media companies' ability to moderate content. Read the whole story
COMMENTARYFor American television viewers, the start of the new prime-time season is still four months away. For insiders at media agencies, networks, and advertisers … Read the whole story
Walt Disney's ESPN has sold out all its ad inventory in its upcoming original series about New York Yankee great Derek Jeter, "The Captain." Read the whole story
A study by digital marketing agency Hennessey finds North Carolina is the most social media-obsessed state, followed by Tennessee, with Facebook leading as the … Read the whole story
The company plans to do most creative advertising in-house while retaining Publicis Groupe's Spark Foundry for media duties. Read the whole story
Starting in 2022-23, Honda is the official automotive partner in the U.S. only, while Hyundai Auto Canada takes over the sponsorship in Canada. Read the whole story
Kids believe their generation has a much clearer understanding of gender compared to older generations, with 80% of kids and teens trusting people their … Read the whole story
Risks including a 40-year high in inflation will challenge marketers to set the right tone in their promotional strategies. Read the whole story
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Most consumers say they are receiving generic messages -- and they find it frustrating, Cordial reports. Read the whole story
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Research suggests traditional media channels outperform digital channels in terms of reach, attention, and engagement relative to costs, 'Harvard Business Review' said. Read the whole story
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Most virtual pay TV providers now offer "unlimited" DVR options that allow for unlimited storage and the ability to fast-forward through commercials. Read the whole story
