Remember Cheil's Lions-winning AR shopping app for retailer Tesco? That was 11 years ago. Why hasn't the industry accelerated even more frictionless, in-the-moment, on-the-go shopping experiences? Read the whole story
"Amazon makes consumers think they are getting the lowest prices possible, when in fact, they cannot get the low prices that would prevail in … Read the whole story
A study of millennial shopping habits and trends finds millennials now do a majority of their shopping online, and over half is on mobile … Read the whole story
Brian Roberts' remarks were in reaction to remarks from Disney CEO Bob Chapek seeming to downplay Hulu's value as Comcast's deadline for making an … Read the whole story
Netflix anticipates it can reach 40 million unique global viewers in the U.S. for its upcoming ad-supported service by Q3 2023, according to a … Read the whole story
Walmart on Wednesday announced new ways for authorized third-party sellers to connect with Walmart customers across its marketplace through self-service options, providing alternatives to … Read the whole story
Apple, Google and Meta Platforms are urging a federal appellate court to immediately review a district court judge's refusal to dismiss a lawsuit over … Read the whole story
The channel will offer highlights and analysis from this year's competition and replays of the matches, as well as content about past tournaments. Read the whole story
Streaming TV continued its lead in viewing share, according to Nielsen's The Gauge measure, while total time spent watching TV in August was down … Read the whole story
Midha was previously Comcast Advertising's chief growth officer. Read the whole story
The digital advertising market is expected to support about five to 10 identifiers as replacements for third-party cookies. Read the whole story
As they make trade-offs, people are less impressed with national brands. Read the whole story
The partnership lets electric vehicle (EV) charge point operators serve up online real-time charger availability, along with verified business information. Read the whole story
Google has introduced "publisher provided signals" -- codes that identify audience segments based on Audience Taxonomy and Content Taxonomy, created by the IAB to … Read the whole story
Millennials do almost all of their e-commerce buying online, more than they did in 2019, CouponFollow reports. Read the whole story
In a Contentsquare study, a whopping 85% of consumers expressed dissatisfaction with their online shopping experiences. Read the whole story
"Consumer Reports" is advocating subscription sharing and "service hopping" as strategies for saving money on monthly TV bills. Read the whole story
An analysis by watchdog Media Matters shows Mike Lindell may be the most visible personality on Fox News due to thousands of ads featuring … Read the whole story