Twitch launched a livestream shopping event with products chosen by Amazon's Brand Partnership Studio, influencers, and sponsored brands. Read the whole story
AMC Networks Chairman James Dolan sent a memo saying there would be "a large-scale layoff as well as cuts to every operating area of … Read the whole story
Beginning in July, Nestle won't directly advertise to children below age 16 for its confectionery, ice-cream products, and beverages with added sugars. Read the whole story
A group of broadcasters is urging the Senate to take up a controversial bill that would allow news outlets to band together to negotiate … Read the whole story
The updated outlook from BIA Advisory Services projects a 0.5% overall decline that reflects uncertain economy, lack of major elections in 2023. Read the whole story
BAMTech, now Disney Streaming Services, manages the tech platforms for Disney's streaming brands. A restructuring under returning CEO Bob Iger is likely to impact … Read the whole story
As a result, the Institute for Advertising Ethics has teamed with the Alliance for Audited Media to add a new module on ad fraud … Read the whole story
"TikTok has secretly amassed massive amounts of highly invasive information and data about its users by tracking their activities on third-party websites," a California … Read the whole story
Two recent events showed strong results for non-NFL programming: College football and soccer. On Saturday, Fox aired its most-watched college football game ever -- … Read the whole story
MediaPost has selected GroupM as its holding company, and its Mindshare unit as our media agency of the year for 2022. A special edition … Read the whole story
The VR experience allows Lacoste customers to experience its products in a new way, entering the metaverse through a crocodile's mouth, then a showroom … Read the whole story
The data from Adobe estimates it was the biggest online shopping day ever, representing $11.3 billion in consumer spending. Read the whole story
Microsoft Advertising analyzed future trends to help marketers leverage online activity related to New Years' resolutions. Those developing campaigns can apply the strategies to … Read the whole story
Traditional media channels are most vulnerable to budget cuts, including traditional out-of-home, print, linear television and AM/FM radio. Read the whole story
The program will help stop the spread of disinformation around the globe, Google and YouTube say. Read the whole story
The Pinkfong Company will partner with family-focused Web3 platform Toekenz Collectibles for the launch of a Baby Shark digital collection and blockchain-based game. Read the whole story
NRF reports that a record 196.7 million people shopped during the Thanksgiving holiday weekend, about 30 million more than expected. Read the whole story
Giving Tuesday and the next four weeks will make or break nonprofits. What happens when it's a Scrooge season? Read the whole story