If Musk were to open-source the company's algorithm -- something no other major tech giant has ever done -- what would that mean for brands and marketers? Read the whole story
After two months and a political tempest, Newsmax appears to have backed off its demand for carriage fees. Read the whole story
To help businesses get discovered and be remembered, Instagram is rolling out event ads with a built-in reminder feature and ads that are included … Read the whole story
FuboTV is changing its name to just Fubo, with a push by a national brand ad campaign produced by Ryan Reynolds' Maximum Effort group … Read the whole story
Viewers also rank FASTs lowest on the advertising experience. Read the whole story
Sam's Club on Tuesday gave advertisers a way to attribute in-store consumer purchases to online search ads Read the whole story
"The truth today is that purpose-driven efforts and campaigns have become commonplace - even mundane," GFK's Eric Villain explains. "If a brand were to … Read the whole story
Users in the U.S. and U.K. can join a waitlist to access Google's AI chatbot Bard. Calling it an "experiment" to support productivity, creativity … Read the whole story
LinkedIn is adding a new ChatGPT-powered tool that Premium subscribers can access to create personalized writing suggestions for sections of their LinkedIn profile, as … Read the whole story
Microsoft's Bing AI chatbot now has the ability to generate images by simply describing the picture in a few words. Bing Image Creator, announced … Read the whole story
Connatix says the problem of unsold iOS can be turned around with contextual targeting. Read the whole story
A small portion of those delisted CTV apps sold advertising through open programmatic offers. Read the whole story
While brands love to say they stand for the environment or diversity, consumers aren't listening. New research from GfK finds cause-driven messaging is not … Read the whole story
Not really. Marketers need a fluid hiring approach built for speed. How about nurturing continual project relationships that evolve into long-term partnerships? Read the whole story
Analysts now say Netflix may continue to see modest gains for its ad/media product, and much of its new and/or transitioning business to an … Read the whole story
Gen Z is least likely to be cutting back on entertainment, Jungle Scout reports. Read the whole story
Google Glass's demise bring up some takeaways about the fading dividing line between technology and humans. Read the whole story