With the fifth-highest Memorial Day weekend ever, "Little Mermaid" helped drive box-office business up for 2023 vs. a year ago. National TV spend for … Read the whole story

"In full disclosure, Amazon ranks poorly in our evaluation of media opportunities," the report card's author, The Mars Agency, noted however. Only Walgreens and … Read the whole story

But 50% of Gen Zs and Millennials said, when polled in late March, that they would cancel if they couldn't share their accounts at … Read the whole story

According to the firms, the new engine, driven by Nvidia's Omniverse content platform, will soon be available exclusively to WPP clients around the world. Read the whole story

A federal judge granted preliminary approval to Google's $23 million settlement of a 13-year-old lawsuit over allegations that the company leaked consumers' personal information … Read the whole story

Google is causing "irreparable harm" to people who visit healthcare sites by collecting analytics data, a Planned Parenthood patient alleges in a request for … Read the whole story

Warner Bros. Discovery CEO David Zaslav said the ad market faces a tough challenge for traditional national and local TV, adding: "The pricing of … Read the whole story

The updated Lenses allow users to test the latest lipsticks and nail polishes in-app with new AR features via the Snapchat camera without having … Read the whole story