Email Marketing Daily
Monday, July 18, 2016
  • Are Email Marketers Ready To Share Data?

    For years, catalogers and other "traditional" direct marketers have shared customer-level information to drive better ROI from their marketing investments. This sharing has largely … Read the whole story

  • If Email's So 'Legacy' How Comes It's Driving Digital Targeting And Cross-Channel Conversions?

    It's so easy to write off email and forget how it's the main way we're targeted in digital and identified in cross-channel purchases. Read the whole story

  • Mobile Use Skyrockets Without The Need For More Devices

    Searches and purchases on mobile devices continue to climb, per Google, but only about half of the devices in an Internet-connected home are mobile. … Read the whole story

  • NetApp Boosts Engagement, Identifies Customer Segments With Adobe

    NetApp, a data management and cloud storage solution, boosted Web site engagement and conversions after partnering with the Adobe Marketing Cloud for insight-driven multichannel … Read the whole story