A recent MediaPost article "Entitled Consumers Need Your Empathy," argues that empathy is critical in marketing to meet the needs of consumers who are … Read the whole story
There are no fewer than 1,500 posts circulating online around the best marketing campaigns to create to capture your share of the Super Bowl … Read the whole story
Facebook's most recent, most engaging posts were researched by BuzzSumo, analyzing more than 800 million posts from 2016, looking at overall engagement, and at … Read the whole story
MailChimp announced a feature on Thursday that enables users to create and track Facebook Ad campaigns from within the MailChimp interface. The new feature … Read the whole story
GoDaddy launched GoCentral on Wednesday, a Web site builder with a set of integrated marketing tools that includes email. Read the whole story
ABC has been working closely with Google to develop a cross-channel campaign that promotes the return of its Thursday night "TGIT" (Thank God It's … Read the whole story