Google on Friday said it plans to stop scanning the inboxes of Gmail's free users to personalize ads later this year. Read the whole story

A recent report from The Relevancy Group, and commissioned by OneSpot, suggests that personalization is the key to improving the return on investment of … Read the whole story

X2Engine is offering new email features, including the ability to schedule in advance, in its upgraded CRM package. Read the whole story

ON24 is setting out to align sales and marketing, launching a new product integration that allows customers to access the company's webinar engagement data … Read the whole story

Even if you're geared up for opt-in, repermissioning will become a chore repeated every other year under GDPR. Read the whole story