A study of 100 subscription box companies by Iterable details how these retail companies are utilizing multichannel marketing campaigns to engage with their customers. Read the whole story

Clarity Services has debuted an identity authentication service for lenders, which combines email and phone data. Read the whole story

A new email-based phishing scam is proliferating on the internet, targeting consumers who participated in Amazon Prime Day last month. Read the whole story

Email metrics are declining in the UK. Is it the content? Read the whole story

Engagement has slipped a little, but repermissioning lists to focus on interested consumers will be a massive ROI boost. Read the whole story