Don't overdo it with discount promotions -- a study by Forrester shows that many are ignored. Read the whole story
Online fraud grew by a whopping 22% during the 2017 holiday season, according to ACI. Read the whole story
All agency domains are required to have valid SPF and DMARC records by January 15, according to an October directive from the Department of … Read the whole story
Three firms -- Evergage, Sophelle and One Step Retail -- have joined forces to help retailers with omnichannel personalization. Read the whole story
Salesforce has added several enhancements to facilitate stronger retail marketing across channels. Read the whole story
In a recent survey of our Fortune 500 customers, we asked them to rank their most common data challenges. Integrating multiple data sources was … Read the whole story