Despite privacy concerns, most retail shoppers worldwide embrace both online and offline, Periscope By McKinsey reports. Read the whole story
The Marketing as a Service product helps firms set up targeted email and nurturing campaigns, the company says. Read the whole story
Iterable supports email, push, SMS, in-app and other channels. It hopes to use the new funding for product development and international expansion. Read the whole story
Sextortion scams are also growing in popularity, Barracuda reports in a security update. Read the whole story
The BitBounce free email service will be integrated into the Honeypad dashboard, the companies say. Read the whole story
"We're starting to see research and empirical economics analysis that suggests that, at least on a transitory basis, GDPR is having some impact," FTC … Read the whole story
Instagram's in-app checkout leaves questions about who owns the purchase data and whether consumers are comfortable giving up more information to a Facebook subsidiary … Read the whole story