Email Insider
by Ray Schultz, Columnist
An Evergage study finds that less than 20% of marketers are highly confident in personalization, but firms that deploy it are getting good results. Read the whole story
by Ray Schultz
A new email campaign will begin to roll out before summer. Ferrari North America is the sole importer of Ferrari vehicles for the Western … Read the whole story
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by Ray Schultz
Email list size grew by only 5%, in contrast to the year before, when it rose by 8%, M+R reports. Read the whole story
by Ray Schultz
Sports bra marketer SheFit is deploying user-generated content in email thanks to an upgraded integration between Yotpo and Klaviyo. Read the whole story
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by Laurie Sullivan
Nuances in behavior will change the future of search. Findings from Path Interactive show variances in the use of search based on age, experience, … Read the whole story
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by Richard Whitman, Columnist
Some 71% of survey respondents rated levels of investment in media training unsatisfactory or entirely unsatisfactory. Read the whole story