Email Insider
by Ray Schultz, Columnist
Most retailers failed to personalize their emails based on shopper behavior. And they sent too many, SmarterHQ reports. Read the whole story
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by Ray Schultz
Some complaints are still being posted, but the reports have slowed to a trickle on downdetector. Read the whole story
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by Ray Schultz
Liveclicker claims that geo-prediction can improve response to limited-time offers and weather-based messages. Read the whole story
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by Ray Schultz
LeadFox will use Intema's eFlyerMaker.com platform for its email campaigns, Intema reports. Read the whole story
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by Ray Schultz
The DMA reports that almost half of respondents in a recent study chose email -- but many marketing messages are just not useful. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
About 15 tech jobs will pull in at least $200,000 in annual salaries, with 13 digital marketing roles generating salaries of $175,000 or more … Read the whole story