Email Marketing Daily
Wednesday, April 22, 2020
  • Mailchimp Acquires Reaction Commerce

    Reaction Commerce offers open-source ecommerce software. Mailchimp says its customers had asked for additional ecommerce features. Read the whole story

  • AdRoll Adds Email Features For D2C Brands

    The new email marketing tools include email capture and triggered email sends, the company says. Read the whole story

  • Avanan Offers Consumption-Based Payment Plan For Email Security

    Customers will be charged only for active accounts -- a boon to firms affected by the COVID-19 crisis, the company says. Read the whole story

  • Study: Consumers Rely On Reviews For Buying Decisions

    Overall, 75% of shoppers said they sometimes or always trust consumer reviews, while 39% said they trust a brand employees' product recommendation. Read the whole story

  • Cookieless Targeting Finds Its Way Into Online Advertising From Unlikely Tech Companies

    Looking to find a solution to Google's cookie shutdown, companies are rolling out alternatives to targeting. Infutor introduced a cookieless identity data product aimed … Read the whole story