Most marketers are confident in their ability to comply with new regulations, Merkle reports. Read the whole story
With the integration, email delivery service is combined with CDP to drive personalized messages, the companies say. Read the whole story
Sales teams have access to emails and calendars to better understand target accounts, the company says. Read the whole story
Consumers in the youthful age cohorts approve of companies that "pay back" loyal customers, Dosh reports. Read the whole story
The big question for advertisers is when to shift their marketing message and how to stop talking about, yet still acknowledge, the importance of … Read the whole story