Email Insider
by Ray Schultz, Columnist
At issue is a $11.2 million judgment won by Infogroup against the marketing and email firm. Read the whole story
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by Ray Schultz
The Flint purchase will help relieve IT teams of tedious tasks, the company says. Read the whole story
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by Ray Schultz
Most small businesses are holding onto staff, but less than half have received PPP funds, PostcardMania reports. Read the whole story
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by Ray Schultz
The parent of email service provider SendGrid reportedly made the Electric Imp purchase a few months ago. Read the whole story
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by Wendy Davis
A judge has rejected the broadband industry's bid to immediately throw out Maine's new opt-in privacy law on the grounds that it conflicts with … Read the whole story
by Laurie Sullivan
The study aimed to analyze indicators signaling higher performance, share best practices, and help marketers understand when to use specific tactics. Read the whole story
COMMENTARY
by Nina Lentini, Staff Writer
Find the right message, and target consumers based on what they're looking at on your website, said company's director of email and retention. Read the whole story
COMMENTARY
by Nina Lentini, Staff Writer
"We used email to send out all the content we were producing at a very low cost," said Jacksonville Jaguars marketing director. Read the whole story
COMMENTARY
by Nina Lentini, Staff Writer
A takeaway: Create consistency in what users hear online and offline. Have marketing meets with other departments to make sure the message matches value. Read the whole story