Tuesday, December 8, 2020
Email Insider
Brands have to look beyond opens and clicks to gain insights into the people behind them. Read the whole story
Purple and The PGA Tour both hope to become more sophisticated with their email marketing, while sending more. Read the whole story
Policygenius CRM Manager Sara Yamamoto urged brands to "keep your email similar to your product experience," speaking at the Email Insider Summit on Monday. Read the whole story
The combined firms will provide a content-creation offering for small retailers, Springbot says. Read the whole story
The top challenges to influencer marketing include the lack of measurement (79%) and ROI (76%), according to findings of a new member survey conducted … Read the whole story
