Gen Xers are more inclined to focus on emotional factors, while Boomers focus on a mix of both, Hero Digital reports. Read the whole story
The purchase of ArcaMax expands permission-based identities to 235 million, the company says. Read the whole story
Fewer than 30 customers were affected by the cyber attack, HubSpot says. Read the whole story
Bluecore also named Arvind Krishnan as SVP, engineering. Hilal will lead the transformation from product suite to shopper-first platform. Read the whole story
"We are deeply concerned that young people, who are spending more and more time online, are being targeted in unfair ways by online platforms … Read the whole story
Adobe on Tuesday reported Q1 FY22 financial results, reporting record revenue of $4.26 billion -- up 9% year-over-year. Q1 profit rose to $1.266 billion. Read the whole story
Only 21% of marketers view sales as a success metric for video campaigns, despite 81% indicating video has had a direct impact on their … Read the whole story