Email Insider
by Ray Schultz, Columnist
Most feel that their companies are not investing in data technology, Pathlight reports. Read the whole story
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by Ray Schultz
The arrangement will help users convert social followers into email newsletter subscribers, company says. Read the whole story
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by Ray Schultz
New tools support transactional email, pop-ups and other types of marketing, firm says. Read the whole story
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by Ray Schultz
Brands can use the new tool to build audiences, append marketing identifiers and profile their audience, the firm says. Read the whole story
by Joe Mandese
Only 63% of ad execs have resumed commuting vs. 86% of average Americans. Ad execs also underestimate the percentages of Americans commuting. Read the whole story
by Laurie Sullivan
Simpli.fi has focused on intent-based and search data for years. The company, founded in 2010 on search and site retargeting, slowly moved to support … Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
Looking back, It was sweet, perhaps naive, that a school of thought assumed this new social media thing would be used for the greater … Read the whole story