Some brands want to move resources into attribution and first-party data, Mediaocean reports. Read the whole story
Two tools will protect users from data breaches and other forms of attack, the company says. Read the whole story
Media Consultants offers what it says is an affordable way for brands to send email newsletters. Read the whole story
The bill, which requires companies to act in minors' best interests, will be "weaponized against content aimed purely at adults," TechFreedom and law professors … Read the whole story
Marketers aim to reach consumers who have resumed many of their pre-pandemic activities away from home. Read the whole story
A federal judge dismissed a class-action complaint claiming Twitter violated its contract with users by asking them to provide contact information for security, then … Read the whole story
According to the organization, inclusion was the top vote-getter by a "wide margin," beating out runners-up "hybrid" and "metaverse." Read the whole story