Bay State Blog
by Val Brickates Kennedy
Mullen, SapientNitro and Applause were the big winners at the 18th annual MITX Awards for excellence in digital marketing, technology and innovation, held Thursday night in Boston's Seaport District.
Of … Read the whole story
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by Gavin O'Malley
Rather than resign themselves to a few social networks, consumers continue to branch out and divide their social time and energy in more nuanced … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Google has launched an online forum allowing European residents to request link removals from search results that contain their name and when content is … Read the whole story
COMMENTARY
by Tyler Loechner, Staff Writer
Over half (57%) of advertisers are buying mobile ads via programmatic, with the majority of those mobile buys (35%) coming from agencies. Demand-side platforms … Read the whole story