MAD Boston
Friday, January 31, 2014
  • Who Needs Game? Super Bowl Spots Soar Online

    Going into Sunday's Super Bowl game, three commercials are showing late-week improved online viewing versus early results. "Butterfinger Cups: Big Game Teaser" gained 16.7% … Read the whole story

  • What $4M, Cost Of 30-Second Super Bowl Ad, Could Buy On Social Media

    What could $4 million buy an advertiser this year? It could have been a 30-second Super Bowl ad, which would have the potential to … Read the whole story