MAD Boston
Wednesday, March 12, 2014
  • Brands Favor Social Media For Local Promotions

    To target consumers in local markets, national brands increasingly look to social media before more conventional channels, such as email, sponsorship, or newspapers. Nearly … Read the whole story

  • CBS Threatens To Go Web-Only If Aereo Wins

    CBS chief Les Moonves suggested today that the company could move to a Web-only model, if Aereo prevails at the Supreme Court. "If Aereo … Read the whole story