MediaPost Publications - MAD Boston 04/29/2014

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Bay State Blog

Crunch Brands To Merge With Avenue Brand

by Val Brickates Kennedy

Two Boston-based marketing firms are joining forces. Charlestown's Crunch Brands has agreed to merge with South End-based Avenue Brand. The combined firm, which will operated under the Crunch Brands name, … Read the whole story

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Twitter Expected To Deliver Strong Operating Results, Digital Ads Modest
by Gavin O'Malley
Despite continued concerns about Twitter's ad strategy and its ability to scale usership, the company is widely expected to report another strong quarter. Betraying … Read the whole story
DHS Warns Against Vulnerability In IE; Marketers Don't Expect It To Affect Search
by Laurie Sullivan
The Department of Homeland Security has issued an alert asking government and state agencies to stop using Internet Explorer until Microsoft fixes vulnerabilities in … Read the whole story