Bay State Blog
by Val Brickates Kennedy
Just nine days until MITX unveils the winners of its annual What's Next Awards for excellence in digital marketing and technology. There will be no shortage of awards at this … Read the whole story
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by Val Brickates Kennedy
Forge Worldwide has hired Sarah Bruce as an account manager, according to the New York Times. Prior to joining Forge, Bruce was a senior … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
Ecommerce and social media are two great tastes that (so far do not taste great together, according to U.S. consumers. That's the conclusion of … Read the whole story
COMMENTARY
by Dean Vegliante , Op-Ed Contributor
We've all seen it: the rampant self-identification and re-identification that goes on in the programmatic marketplace. A company is a DSP, SSP or DMP … Read the whole story