Social is now a paid channel, and so savvy marketers are taking it upon themselves to justify budgets not just in terms of how many people like them but how … Read the whole story
Yahoo is in talks to acquire programmatic video ad platform BrightRoll, TechCrunch has reported, for anywhere between $500 million and $1 billion -- although … Read the whole story
Magic Leap, a startup focused on augmented reality technology, said it has raised a $542 million funding round led by Google. Android and Chrome … Read the whole story