London Blog
by Sean Hargrave, Staff Writer
Think about the big social phenomena and how many were created by brands or charities and you're left asking the question: If brands are working in social in real-time, how … Read the whole story
COMMENTARY
by Tyler Loechner, Staff Writer
While this blog space is typically dedicated to ad technology -- the acronym soup of programmatic's RTB, DSP, SSP and more -- coexistent (and … Read the whole story
COMMENTARY
by Jason Wolfson
Mobile programmatic is the automated buying and selling of media on a mobile device. This type of ad buy removes the need for manual … Read the whole story
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by Richard Whitman, Columnist
Well, you could see this one coming from a mile away. That and the fact that we will have to now endure #TheDress in … Read the whole story
COMMENTARY
by Andy Thorpe
Microsoft may well be the most progressive inbox provider of the moment with its new Outlook app. On the Android, this app ticks all … Read the whole story
by Steve McClellan
Among the major holding companies, WPP's organic revenue growth was on the high side, well above Publicis Groupe's 2% and above Omnicom's 5.7%. Reported … Read the whole story
by Gavin O'Malley
Because consumers' Twitter activity doesn't tell their whole story, the social network is giving brand partners better off-site insights with which to target users. … Read the whole story
by Gavin O'Malley
In the coming days and weeks, Facebook is telling brands and other Page owners to expect a noticeable dip in "like" counts. The likely … Read the whole story