London Blog
This time the digital outdoor industry cannot over-promise and under-deliver again Londoners gear up for the first real-time, live video digital outdoor campaigns arriving at tube stations from this September. Read the whole story
While the future may be mobile, Facebook continues to develop its desktop business. The social giant just debuted Messenger.com -- a standalone Web site … Read the whole story
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Netflix has been in the news again this week, with its CEO making the case for a "Netflix Global" service where all content is … Read the whole story
A new report from Forrester reveals that marketers are finally treating digital marketing as part of their overall strategy, with 50% of executives surveyed … Read the whole story
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In the last year and a half, a good deal of light has been shed on the issue of fraud in the digital supply … Read the whole story
COMMENTARYThe Hilton app allows Honors Members to check in and to pick a specific room similar to the way air travelers chose their seat … Read the whole story
With an eye on educational services, LinkedIn is betting big on Lynda.com. The social network for business types has agreed to pay $1.5 billion … Read the whole story
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Recently my Yahoo account turned 15. It doesn't get much use these days - aside from the occasional seed list for a client project … Read the whole story
COMMENTARYCEO Marissa Mayer continues to push Yahoo into being a mobile-first company, and proof may have surfaced in some screenshots obtained by one media … Read the whole story
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The video world is abuzz about YouTube's plan to start a premium, commercial-free pay YouTube, possibly starting this year. If you have 1 billion … Read the whole story
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After two years in which Tumblr was for the most part allowed to manage its own affairs, Yahoo is moving to begin exercising more … Read the whole story
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Marketers are deeply challenged with trying to meet the demands of today's consumers. Why? Because consumer expectations are leaps and bounds ahead of the … Read the whole story
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Creativity has become commonplace.Before squashing the idea that creativity is differentiating, I should probably take a few sentences to explain what I mean by … Read the whole story
In the "just for fun" category, Andreas Killander, creative director at Swedish agency SweetPop, created Zlatan, a very Google-looking search site inspired by Swedish … Read the whole story
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Truth: Logic rarely spurs action. And yet, more and more, we (marketers) are focused on metrics. We rack our brains trying to figure out … Read the whole story
