In the digital economy where marketing teams sit at the confluence of data, customers and the business, it's a surprise that the route to CEO still seems to be through ... Read the whole story
Google and Twitter have made it easier to find tweets on Google's search engine. The two companies struck a deal, announced this week, to ... Read the whole story
Ad blocking is no longer limited to desktop browsers, with this week's announcement that Adblock Plus is launching its own mobile browser with ad-blocking ... Read the whole story
BASF spent about $22 million on ads in the U.S. last year, down from nearly $29 million in 2013. Worldwide ad expenditures weren't immediately ... Read the whole story
Search engines Google and Bing have been known to forecast trends, and the outcome of sporting events, even presidential elections, but recently a U.K.-headquartered ... Read the whole story
The only hidden knowledge resides in the world of wishes. Brutal competition, shifts in the economy, and the death of old-school search manipulation can ... Read the whole story