Unilever has broken cover to discuss how 29% of Web traffic is non-human and costs advertisers 6bn to $10bn a year. The warning to agencies could not be clearer: be … Read the whole story
The story of Google's disappearing referral data from search results isn't new, but the amount of daily visible data continues to vanish. The inflection … Read the whole story
Under Armour has quietly acquired Austin-based Gritness, a search engine that helps people find and join workouts. The acquisition furthers the company's move to … Read the whole story
Coming back from Cannes, some people are jealous. They see the augmented reality, the glossy case studies, the hacks and the "best ever" results. … Read the whole story
One of the cleverer gambits to avert the utter collapse of the media economy is the experiment by Google called Contributor. It enables users … Read the whole story