London Blog
by Sean Hargrave, Staff Writer
Customer experience is the new marketing, and mobile is at its heart. If you haven't adapted yet, get ready to walk the plank. Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
In the UK, the Culture Secretary apparently wants people to read less online news. I repeat, it seems British people are reading too much … Read the whole story
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by Richard Whitman, Columnist
In an earnings call earlier this week, WPP CEO Martin Sorrell downplayed the furor over ad blocking and attempted to institute some calm to … Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
How do you get the most out of a conference? That's a simple question, but one that too many people tend to overlook because … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
International cash transfers via social media platforms -- and sometimes across different social platforms -- is now a thing, with several companies unveiling new … Read the whole story
by Steve McClellan
WPP CEO Martin Sorrell usually has a lot to say on any number of topics, but is mute in the pre-roll ad. Instead he … Read the whole story