London Blog
Content will empower brands to show they do what they stand for, says Annette King, CEO Ogilvy & Mather UK. "Brands that matter" is what the year ahead will be … Read the whole story
- COMMENTARY
2016 could well turn out to be the year where social networks move deeper into social commerce. Read the whole story
Burberry may be one of the oldest names in trench coats, but it's flexing its digital edge in all kinds of new directions. Its … Read the whole story
The Dentsu agency has acquired Paris-based luxury specialist Same Same but different which will rebrand to align with mcgarrybowen. Founded in 2009, the acquired … Read the whole story
Berlin-based adsquare, an audience management platform for mobile programmatic advertising, on Wednesday said it added several new global data brands to its portfolio in … Read the whole story
- COMMENTARY
Teads' Bertrand Quesada predicts that native video will play a more important role in 2016 as consumers become even more fed up with pre-roll … Read the whole story
Instead of the droll boring video which even he admits people don't watch, he offers up something very different. And very timely. Read the whole story
Because, apparently, Santa is extra busy this year, the jolly old fellow reached out to Wieden+Kennedy London for some help. Specifically, he asked for … Read the whole story
