London Blog
In a big media day we have "The Times" shying away from rolling news as BuzzFeed embraces it and Red Bull Media House gets into bed with Reuters. Read the whole story
In his statement, issued to all Publicis employees, Levy says his response was related solely to "the JWT problem, a WPP agency, and the … Read the whole story
- COMMENTARY
Marketers worry about how often they should email customers. The advice from reed.co.uk is to let customer behaviour set the tempo, so they remain … Read the whole story
After the deal is completed, Darwin -- a performance marketing agency based in Shaghai -- will be integrated with Dentsu's iProspect, which combined will … Read the whole story
COMMENTARYGoogle has announced a way for Apple developers to write virtual reality apps for the iPhone. The shift will enable iPhone users to use … Read the whole story
At a time when marketers are increasingly focusing on the value of targeting so-called "influencers," new research suggests they should be aiming lower down … Read the whole story
COMMENTARYOne-third of Brazilian mobile Internet users say they never pay attention to ads, according to research from Adsmovil. Read the whole story
COMMENTARYAs anyone who has one knows, wearable devices have a good side and a bad side. It's not so much that the devices themselves … Read the whole story
COMMENTARYMany consumers already have experienced a security incident and even more are worried about one in the future. More than half (58%) of consumers … Read the whole story
