Digital marketing spend in the UK is twice that of Germany, so surely its time to put Brexit gloom to one side and think positively? Read the whole story
The vast majority of people don't read privacy policies or terms of service when signing up for social networking services, a new study says. Read the whole story
Nearly two-thirds of all marketers are planning to incorporate video in their campaigns for the coming year, as investment in video promotion on social … Read the whole story
Millennials are becoming retailers' largest demographic in both population size and market influence with significant buying power due to their constant access to technology. … Read the whole story
In 2015 digital channels drove 92% of business calls, up from 84% in 2014. Additionally, the report finds more customer calls come from mobile … Read the whole story
Concerns over access to data by Pokemon Go surfaced after players noticed the permissions granted to the game when signed in to Google accounts. Read the whole story
Publicis Groupe has formed a new, as-yet-unnamed "entity" to to service Walmart. The relationship, which went into effect July 1, initially applies to Walmart's … Read the whole story
The social giant just reached a deal to live-stream several Bloomberg TV shows, including Bloomberg West, What'd You Miss? and With All Due Respect. … Read the whole story