The youth are slightly more likely than the average adult to watch conventional tv shows and movies -- it's just that they're doing so on laptops. Anyone else spot a … Read the whole story
IPG Mediabrands has once again restructured its Initiative media services division, naming Mat Baxter global CEO, replacing Jim Elms who becomes Chairman of Initiative … Read the whole story
It has a year's grace, but the post Safe Harbor rules to allow EU data to flow to the U.S. are heavily criticised by … Read the whole story
Dentsu Aegis' Carat, GroupM's MediaCom and Publicis' Zenith ranked as the top three media shops clients are most likely to work with if they … Read the whole story
What started as a one-off idea to salve the wounded pride of pro-EU Brits following the vote for Brexit is now a regular thing, … Read the whole story
The Omnicom Group branding agency, in partnership with Facebook, New York Stock Exchange and ReadySetRocket, has launched a new annual report about what it … Read the whole story
True believers still hold out hope, apparently, that Apple has a big plan for Apple TV. But maybe it really is just a hobby. Read the whole story
By now, Pinterest has pretty well proven its value to brands. But, there's always room for improvement. With that in mind, the pin-sharing platform … Read the whole story
I spend a lot of time trying to tell the story about data: What is data, why is it important, and how can marketers … Read the whole story