Everyone can see what Facebook is doing to turn success, but what about Twitter? Too many broadcasters and not enough true listening must mean Wall Street will remain unhappy. Read the whole story
Putting its rivals to shame, Facebook on Wednesday said second-quarter profits nearly tripled to $2.06 billion, while sales were up 59% to $6.44 billion. … Read the whole story
Based on over a year's worth of data, 'The Economist' saw a 160% increase in Web site page views from email subscribers and a … Read the whole story
Alphabet, Google's parent company, reported second-quarter 2016 earnings Thursday that beat analysts' expectations, but the cost per click (CPC) declined on Google-owned Web sites, … Read the whole story
Pssst -- there's a fab way of reaching Millennials on their preferred channel, and it goes by the name of email. Read the whole story
Marketers strive to understand interests, needs and expectations of people that use Facebook and Instagram to plan their media spend, but measuring the effectiveness … Read the whole story
There has been a lot of buzz lately around video content in the publishing world. Some of the biggest publishers are either predicting or … Read the whole story