London Blog
by Sean Hargrave, Staff Writer
It's the victory adland has been craving. Carriers, such as Three, should not block ads at a network level. Read the whole story
by Gavin O'Malley
Facebook is encouraging brands and their technology partners to better optimize their mobile sites by minimizing landing page redirects, plug-ins and link shorteners. Read the whole story
COMMENTARY
by Merrily McGugan, Op-Ed Contributor
Non-viewable ads are unacceptable. That's why the Interactive Ad Bureau UK plans to review its viewability principles by 2017, while various U.S. vendors are … Read the whole story
by Gavin O'Malley
The pin-sharing platform is inviting advertisers with a confirmed Web site to target users who have shown interest in their Pins. That includes saving … Read the whole story
COMMENTARY
by Dr. Nico Neumann, Op-Ed Contributor
The media and advertising business is a perfect example for a community that loves to stick together (keywords: award dinners and summits), read their … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
According to the results of the recent 1010data study of selected categories in the Consumer Packaged Goods, when compared to the first half of … Read the whole story
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by Tobi Elkin
Native ad-tech platform Nativo has expanded into Europe, opening an office in London and appointing a managing director. Read the whole story