Sir Martin Sorrell was commenting on WPP noticing a "softening" in demand for its services but soon widened to what we all suspect. Christmas is keeping us from the price … Read the whole story
Google has been testing a feature on mobile that allows consumers to verbally query the item at a nearby store and have multiple results … Read the whole story
A great week of future-gazing brought home to London delegates what a bright future our industry has, particularly in video, so long as consumer … Read the whole story
Ad industry titan Irwin Gotlieb, global chairman of GroupM, on Thursday blasted the ANA's report on agency transparency released earlier this year as an … Read the whole story
Augie Ray, research director for customer experience at Gartner, is an authoritative and opinionated resource for marketing leaders. We went back and forth with … Read the whole story
Another top female executive is leaving Publicis Media. Tracey Scheppach, a long-time head of innovation at Publicis' Starcom unit and most recently executive vice … Read the whole story
What do you picture when you hear the term "walled garden"? The notion conjures up imagery that is soothing and pleasant. It paints the … Read the whole story
A London-based company has developed technology that tells marketers the revenue they're missing by ignoring to target a specific market segment. Read the whole story
People are spending 17% more time on emails year over year, with the increase being even larger in work email. 45% of people use … Read the whole story